Are you overlooking some of the most powerful influencers on the social web?

Let’s find out.

Traditionally, there has been a 1-9-90 rule when it come to creating and consuming content:

There’s a new element in this equation, though: Content Curators — people who make a practice of finding content relevant to their friends and followers, and then sharing links to that content. I am making a distinction between a curator and an aggregator who pulls content from around the web, usually related to a specific topic, to display on websites generally to enhance search engine optimization.